Case Study

Intel plus Speedtest Custom: Optimizing Internet Bandwidth for Peak Gaming Performance

"The integration of Ookla's Speedtest Custom is a significant strategic advantage for Intel and a powerful benefit for our customers. By providing gamers with real-time network performance data, we empower them to proactively manage and optimize their connectivity, addressing a critical pain point in the gaming experience. Our relationship with Ookla enhances the value of our hardware, helping ensure we deliver a superior user experience."

Jeff Bake
SW Product Manager, Intel

Benefits

  • Tap into Ookla’s global Speedtest Server Network of 15,000+ active servers for real-world performance testing
  • Establish consumer trust with network performance data from Ookla, a reliable third-party source
  • Improve gaming experience by reducing lag and intelligently managing bandwidth for optimal performance

Introduction: The Gaming Landscape and Intel’s Role

For serious gamers, a stable, high-speed internet connection is essential for competitive gameplay, seamless live streaming, and real-time server communication. Intel provides many of the building blocks for gamers, making reliable connectivity a core part of the gaming experience.

To give gamers deeper insight into the quality of their internet connection and help them avoid lag, connection drops, or poor streaming quality, Intel integrates Speedtest Custom™ from Ookla into its Intel® Killer™ Performance Suite , providing gamers with a reliable way to measure, validate, and troubleshoot their connectivity in real time during gameplay, when every millisecond matters.

Situation: The Challenges of Modern Gaming Connectivity

Gaming today isn’t just about graphics or processing power; it’s about the overall performance of your connection. While download and upload speeds remain critical for gaming—especially for game updates, patches, and streaming—latency and jitter are also key metrics that directly impact both casual and competitive gaming experiences. High levels of either often result in delayed reactions, missed targets, and frustrated gamers.

Live streaming adds another layer of complexity, with platforms like Twitch and YouTube Gaming requiring substantial upload bandwidth to maintain high bitrates and smooth frame rates. Meanwhile, the typical gaming household rarely does just one thing at a time. Users increasingly multitask across bandwidth-intensive activities—gaming while streaming video, using voice chat, or sharing files—creating network congestion that can impact performance.

Without immediate visibility into what's happening on their network, gamers are often left guessing when performance issues arise during critical moments.

Solution: Speedtest Custom for Network Diagnostics & Traffic Management

To help gamers troubleshoot network issues and improve performance, Speedtest Custom integrates seamlessly into the Intel Killer Performance Suite, a software application built to optimize PC networking for gaming and streaming.

By delivering real-time insights into download and upload speeds, latency, and jitter, Speedtest Custom gives users the tools they need to understand network conditions, identify issues, and make adjustments on the fly. These measurements enable three key capabilities:

Outcome: Empowering Gamers Across the Globe

Through its integration with the Intel Killer Performance Suite, Speedtest Custom helps gamers and streamers around the world monitor performance, troubleshoot issues, and optimize their experience. With real-time insights at their fingertips, users gain a clearer understanding of their network conditions and can adjust settings to keep gameplay smooth and uninterrupted.

This global collaboration delivers top-tier gamer experiences, touching virtually every major game worldwide. It also underscores how far-reaching—and impactful—the partnership between Intel and Speedtest Custom has become:

Together, Intel and Ookla are equipping gamers with the insights and tools they need to take full control of their connectivity. Whether identifying jitter, confirming bandwidth before a livestream, or prioritizing traffic across apps, Speedtest Custom delivers the competitive edge today’s gamers expect.

About Intel

Intel® Killer™ Wi-Fi and Ethernet products combine industry-leading connectivity with powerful gaming network technology to minimize lag, latency, and packet loss. These intelligent, optimized solutions enable immersive online experiences with minimal user effort. Intel Killer products can be found at Intel.com.